For Our Customers

CHAPTER 02

Our Approach

As we embark on New Frontier, the power of our business rests on the strength of our brand, the diversification and resilience of our business and our leading position in key markets. These assets have been built on the back of an evolving suite of diverse products, services and solutions that have underpinned our strength for more than 150 years and across economic cycles.

MetLife is committed to putting our customers at the center of everything we do and treating them fairly. In our businesses, we prioritize customer care and satisfaction, and we help employers demonstrate that they care for their own workforce, improving overall business outcomes. We commit to exceptional service delivery through simple, timely and effective solutions. Our Code of Business Ethics and internal policies and procedures require that we present our products and services, our Company and ourselves with honesty, integrity and in compliance with the law. We have internal guidelines for product development, marketing, sales, underwriting, policy administration and benefits payments to promote compliance with applicable local regulations.

MetLife has a global Customer Protection Policy that addresses product governance, marketing, sales practices, complaints management and customer benefits. The policy also outlines our Customer Fairness Principles:

  • MetLife is always with our customers and treats customers fairly throughout the product lifecycle;

  • MetLife builds a more confident future by designing and offering products that address customer financial needs; and

  • MetLife keeps promises to customers and delivers customer benefits timely and accurately when due.

To uphold these principles, our businesses embed fair treatment of customers into their business models, strategy and practices.

MetLife Pet Insurance, in collaboration with St. Hubert’s Animal Welfare Center in Madison, New Jersey, brought adoptable dogs to a Jets Training Camp to interact with the team.
JUN 25, 2025
EXPLORE THIS CHAPTER
Expanding Access to Financial Services
Supporting Health and Wellness
Supporting Our Environment Through Products and Services
Delivering Research and Insights

Governance

MetLife’s global business operates across four regions—the U.S., Asia, Latin America (LatAm), and Europe, the Middle East and Africa (EMEA). Each regional business head reports to the Chief Executive Officer.

We have trained our sales and marketing teams to provide complete and accurate information to help facilitate customer decisions. The risks associated with the failure of delivering on customer protection are identified, assessed, managed and reported as appropriate to senior management through the country, regional and global risk committees. Certain committees of MetLife's Board of Directors also receive periodic updates on top compliance risks, which can include customer protection risks.

Strong Leaders
Colleagues showcase MetLife’s products and services during Investor Day.

Highlights

Helped improve benefits programs and uptake

through UpwiseTM

Provided access

tocognitive behavioraltherapy

Began offering

the MetLife Guaranteed Income Program through a major global retirement income solution

Introduced My Leave Navigator

to boost the understanding and confidence of the employees of our U.S. Group customers as they prepare for, take and return from leave

Expanded MetLife Xcelerator

across Latin America, enabling partners to offer their customers access to a simple, fully digital insurance experience

Issued a new Customer Protection Policy

outlining our Customer Fairness Principles
Eyebrow

Read our 2024 Sustainability Report

for more information on MetLife initiatives and progress.