Our New Frontier Strategy
MetLife’s purpose is our North Star, informing everything that we do and serving as the anchor of our strategy.
In 2025, MetLife embarked on New Frontier, a targeted, five-year strategy to deliver a unique value proposition: stronger growth and attractive returns with lower risk.
New Frontier includes strategic priorities that capitalize on MetLife’s differentiators of scale, diversification, distribution capabilities and technology to create long-term value for customers, employees, communities and shareholders. These are:
- Extend leadership in Group Benefits;
- Capitalize on our unique retirement platform;
- Accelerate growth in asset management; and
- Expand in high-growth international markets.
To hold ourselves accountable, we also set ambitious financial commitments to achieve over the five years:1
Advancing Strategic Priorities to Propel New Frontier
During the first year of New Frontier, MetLife advanced our strategic priorities, deployed capital soundly, and operated with speed and discipline to support our more than 100 million customers in a dynamic economic and market environment.
Extending Leadership in Group Benefits
As the market leader in group benefits, MetLife helps employers to provide highly relevant benefit solutions to attract and retain top talent and maximize engagement by supporting the holistic health of their workforce. This business continued to grow in 2025—acquiring new customers, adding products and coverages to existing customers, and driving higher adoption of voluntary benefits—and was further supported by digital solutions that enhance employee understanding and use of benefits. For example, MetLife’s proprietary digital solution, My Leave Navigator, will be available to nearly 6 million employees in 2026 to help them navigate their disability and absence benefits.
Capitalizing on Our Unique Retirement Platform
MetLife has a diverse global retirement platform designed to meet the growing demand for retirement solutions across retail and institutional customers. For example, in Japan, we are a leader in offering individual retirement products spanning life insurance, annuities and endowments—helping address the needs of a rapidly aging population and a higher inflationary environment.
Accelerating Growth in Asset Management
MetLife Investment Management (MIM), our top 25 global institutional asset management business6, expanded significantly in 2025 with the acquisition of PineBridge Investments.7 This transaction expanded MIM’s global presence and deepened its investment expertise.
Expanding in High Growth International Markets
MetLife has strong leadership positions across key international markets that position us to help democratize financial services and expand protection for more people. For example, in Latin America, our digital platform, MetLife Xcelerator, enables us to connect people with personalized insurance solutions through strategic partnerships with digital banks, e-wallets, e-commerce platforms, retailers and traditional financial institutions, including e-commerce leader Grupo Mercado Libre last year.